Santa Barbara is home to many of California's most sought after wines, with a powerful reputation for superbly crafted, old world style big, flavorful and complex red wines. The white wine industry in the region is growing, too, with many wineries within Santa Barbara successfully experimenting with several classic white wine grape varietals. As in much of California, Santa Barbara benefits from the blazing west coast sunshine, coupled with cooling Pacific Ocean breezes and fogs, which help to temper the grapes and slow the ripening process, thus ensuring more flavor and aroma in the resulting wines. Although Santa Barbara is a relatively young wine region, it is home to many wineries who are extremely dedicated when it comes to demonstrating just how good their terroir is, and how characterful their region's wines can be.
The most important grape of the Northern Rhone Valley, Syrah is quickly becoming one of the most noted grapes planted in America. America's best bottlings hail from the Central Coast, Santa Barbara, Sonoma County and Napa Valley. Syrah displays a spicy blend of black pepper and raspberries, with dark fruit undertones; full-bodied with smoke, tar and tannins. It is made into a few magnificent varietally labeled wines, but is also often the base grape for Rhone-style blends. There are those who believe that the Napa Valley should be planted mostly to Syrah, for it thrives in warm growing regions. In Australia, where it is the most-planted red variety, and in South Africa, the grape is known as Shiraz. While viticulturally identical with Syrah, Shiraz grown in Australia is typically sweeter and riper, with more chocolately notes than pepper and spices.