There are few countries in the world with a viticultural history as long or as illustrious as that claimed by Italy. Grapes were first being grown and cultivated on Italian soil several thousand years ago by the Greeks and the Pheonicians, who named Italy 'Oenotria' – the land of wines – so impressed were they with the climate and the suitability of the soil for wine production. Of course, it was the rise of the Roman Empire which had the most lasting influence on wine production in Italy, and their influence can still be felt today, as much of the riches of the empire came about through their enthusiasm for producing wines and exporting it to neighbouring countries. Since those times, a vast amount of Italian land has remained primarily for vine cultivation, and thousands of wineries can be found throughout the entire length and breadth of this beautiful country, drenched in Mediterranean sunshine and benefiting from the excellent fertile soils found there. Italy remains very much a 'land of wines', and one could not imagine this country, its landscape and culture, without it. One of the most widely grown and easily recognized wine grape varietals in the world is the Muscat, an ancient grape with an exceptional amount of versatility. For centuries, Muscat varietal grapes have been used all over Europe for the production of wonderfully fruity wines of many different shades and colors, which, with their strong 'grapey' flavor have come to be known as a quintessential fine wine grape. Their relatively high acidity also means they are ideal for the production of sparkling wines, and the fizzy Muscat wines of Italy are widely agreed to be amongst the best in the world. In more recent years, New World countries have shown a huge amount of flair when it comes to the Muscat grape, and have had plenty of success in allowing its natural and vibrant character to come through in the bottle. As historically one of the most important regions in the world regarding trade and experimentation, it comes as no surprise to discover that Veneto has always been a well respected and innovative wine region. This area of north-easterly area of Italy benefits greatly from a continental climate tempered by the Alps, and plenty of influence from the Germanic countries it is near to. Veneto is most commonly associated with beautifully elegant white wines, such as those of Soave, and has over ninety thousand hectares under vine. Impressively, within that area, over a third of the vineyards in the Veneto region have been granted official AOC status, and many of the sub-regions and appellations of Veneto have gone on to be world-famous in regards to quality. One such example is Valpolicella, where some of Italy's finest and most complex red wines are produced.