Negroamaro grapes have been grown in the Puglia region of southern Italy for centuries, where they have long been admired for their fairly intense flavors and the fact that they produce beautiful deep and dark wines, full of complexity and rustic character. It is believed that they were brought by traders from Asia Minor sometime at the beginning of the last millennium, but they have found their home in the warm and sunny Salento peninsular on the Mediterranean coast. Here, the Negroamaro grapes are used in single variety bottles, where their strength and earthy bitterness takes center stage. They are also often used as a blending grape, as their powerful character and ability to add color and body to wines is a highly prized attribute often needed by vintners when looking to add something extra to their blend.
The beautiful southern Italian region of Puglia is a particularly fascinating wine region for fans of modern Italian produce. For much of the twentieth century, the region was considered one associated primarily with the kind of mass produced, dull Italian wine which almost cost the country its reputation in the 1970s. However, Puglian wine makers today are determined to prove to the world that their wineries and native grape varietals can match those of Italy's more famous regions, and have been on a mission to produce stunning wines made in the traditional, distinctive Puglian style. This generally means wines with big characters, a relatively high alcohol content, and plenty of dark, deep, complex fruit flavors and aromas; wines which are unique, made with traditional methods and techniques, and which are utterly delicious and inviting.
For several decades in the mid to late twentieth century, Italy's reputation for quality wines took a fairly serious blow. This was brought about partly due to lack of regulation in certain regions, and too much regulation in others. This led to several wineries in the beautiful and highly fertile region of Tuscany making the bold move to work outside of the law, which they saw as responsible for the drop in quality in Tuscan wines. They believed that they had the expertise and the generations of experience necessary with which to make truly excellent, world class wines, and set about doing just that. These 'Super Tuscans', as they came to be known, quickly inspired the rest of Italy to improve their produce, and now, Italian wine producers in the twenty-first century are widely recognised to be amongst the best in the world. Regulation and law began to change, and wine drinkers across the globe woke up to the outstanding wines coming out of Italy, which are continuing to improve and impress to this day.